The sheep of the Beni Ourain tribe produce unparalleled wool of the highest quality, and it is from this wool that they make the famous Beni Ourain rugs. The women weavers create the rugs from the inspiration of their own life experiences, where nature, love, childbirth, belief, and womanhood are often symbolically represented. It is not unusual for a Beni Ourain to have been woven as a good luck charm against external threats, therefore they are believed to bring luck, happiness, and wealth.
Beni Ourain designs have inspired many European artists and designers such as Alvar Aalto, Le Corbusier, Paul Klee and some of the most famous modernist architects in the 1920’s and 30’s. French artist Henri Matisse used to call them “the huge whites.”